A brand can improve its reputation by giving users a memorable experience. With a single gesture, users can paint in digital color, simulate the movement of wind or water, or navigate through another world. A user can change patterns to simulate different environments or change music or ambient sounds. An interactive wall can therefore be an effective foundation to build viral content from consumer data.
Interactive walls are useful for capturing attention and introducing people to branding messages and capturing customers. In a world where people are inundated with static displays and unresponsive signage, this technology provides a breath of fresh air for consumers, inviting them to play and explore with a brand or any visual concept used. This wall will be designed to be interactive and responsive to human touch. On touching certain points in the wall, vivid animations would play at those points from a projector onto the wall, to give the feeling that it is a ‘live’ wall.
TOUCH AND SOUND
The touch board will be connected to the laptop first. After this, the MIDI function of the touch board can be used to trigger animations in Mad Mapper. The specified animation is assigned to the respective electrode pad number, for example, electrode 0. The same process is done for the other electrode pads.
For the sound, a similar method is used to program the sounds to play on touching these electrode pods.
Projection mapping is the process of mapping animations to a surface which is normally not used for video projection. This improves the visual appeal of the overall project and makes it more aesthetically pleasing to the eyes.
This is done usually by first specifically defining the area in which the projection is to be done and then the custom animations will be designed accordingly to what information or illustrations is needed.
For our purpose of creating an interactive wall, a surface will be equipped with electrode pods which send a response based on touch, and the animation would be played in response.
After this, the touch board would be connected to a laptop with a software for projection mapping like MadMapper. MadMapper allows the user to program as many electrode pods as you want using the numbers on the touch board which indicate which pod, you’re programming.
The pods can be placed virtually on the software at the positions as desired by the user and the animations for each of them, respectively, can also be set on the software. The designs and visual illustrations will be done using electric paint to make the whole experience more natural and less technical. The installation on the back of the wall will be done carefully and positioned in a neat and organized way.
A suitable projector should also be taken which works well with the software which we are using.